CONCEPTS AND PROSPECTS OF DIGITALIZATION DEVELOPMENT IN THE FIELD OF PUBLIC ADMINISTRATION

Abstract

In this article, the author presents the concept and identified prospects for the development ofdigitalization in the field of public administration in Ukraine.It is noted that digitalization does not aim to automate the process of activity, but to change the product itself, thenature and essence of the system of activity, interaction, which radically distinguishes this term from automation.Automation aims to improve certain activities due to technical capabilities, which changes the way things are done.At the same time, automation today is forgetting new features that connect it little by little with digitalization.The author proposes to understand digitalization as a system method based on general automation andimplemented through the introduction of digital technologies in enterprises, institutions and companies, in orderto accelerate exchange, provide services, protect information, access resources and most importantly increasetheir efficiency.It is determined that the digitalization of public administration involves the use of strategic technologies of publicadministration: the introduction of “digital” workplace; public administration needs new methods of identifyingand understanding the needs and desires of citizens; use of social networks and communications for their activeinvolvement in political processes; providing opportunities for citizens to join on their own terms; personalizationsupport, etc.; access to information databases as a tool for evaluating and monitoring the work of government andthe state; artificial intelligence is not limited in the perception of several indicators and helps to process thousands ofparameters and choose the best solutions; electronic identification of citizens (e-ID); government agencies focused on improving the quality of services, optimizing the number of employees and reducing costs; it is a technology ofdistributed peer-to-peer public network that can store information about transactions (transactions) on a permanentbasis and without the possibility of its change, and which is protected by cryptographic means, is called a blockchain;use of “big data”; the use of “smart” machines and tools by the public administration.